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Nishant A

7 Essential Features Dating Websites Need in 2019

By | Dating Software, Dating Theme | No Comments
7 Essential Features Dating Websites Need in 2019

It is no surprise that online dating has become an integral part of our lives today.

According to Statista, approximately 33.9 million U.S. users accessed online dating services in 2018 alone.

This clearly indicates that there’s a huge market for dating websites – and you can start a profitable business by simply focusing on a niche audience.

However, you will need to make sure your website offers some fundamental as well as unique features to attract your target audience.

Here are the 7 essential features every dating website needs in 2019.

1.   Advanced Search

advanced search

One of the most important aspects of using a dating website is having to freedom to be as picky as you want with your potential dates.

An advanced search feature can help your dating website members use filters such as age, height, hair color, ethnicity, hobbies, pets, and so forth.

Dating websites usually ask new sign-ups to answer a questionnaire to get this information. This data can later be used to provide relevant results based on search parameters.

2.   Finding People Nearby

live location

The purpose of using dating websites is to ultimately meet someone that you’re compatible with. If they live on the other side of the world, it really makes no sense to chat forever.

Allowing your users to find other members that are near to them geographically can be done by tracking their IP address and filtering out members in close proximity.

You can use this feature by asking your users to set a certain radius while searching for other members.

3.   Date Tracker

date tracker

Frequent users of online dating websites often lose track of the people that they have dated so far.

A date tracker that privately stores the experience of the user’s dates with a certain person can help them to filter out the matches that they would like to consider taking the relationship a step further. Or alternatively, note down red flags to avoid them at all costs in the future.

4.   People who viewed your profile

who viewed my profile

Even LinkedIn sends you notifications when someone views your profile. It might not necessarily indicate that the person who viewed you is interested in you.

Someone might view a profile out of curiosity. But dating apps/websites users find validation in knowing that they’re turning some eyes and in turn increases engagement.

However, allowing your members to see the list of people they recently viewed is also equally important which many dating services miss out on.

5.   Multi-language support

multi language dating

Unless you’re committed to not allowing your dating business to serve a global audience, you must invest in offering your dating website in multiple languages.

A single language addition to your dating website can exponentially increase the number of users, which is natural considering how easy it is for someone to converse in their own language.

It might seem like a costly investment but WPDating offers almost over 25 international language packs each priced at an affordable $19.  Learn more about it here.

6.   Offer a mobile dating appmobile dating app

I don’t even need to remind you how often you’re on your mobile phone. US adults spend an average of 3.5 hours on their mobile devices in a single day.

If your dating website does not offer a dating app, you’re bound to lose a huge portion of your target audience.

Any dating service that is exclusively web-based will risk getting lower engagement simply because of the fact that people tend to find mobile apps much more accessible.

7.   User privacy

user privacy online dating

Perhaps one of the biggest fears of dating online stems from your customers’ privacy concerns. Regardless of how normal online dating is in today’s context, you’re still meeting strangers which can be terrifying considering the number of creeps that are out there.

Ensuring your users that their data is encrypted, confidential and not shared with any third-parties will help you gain their trust.

Now that you’re aware of the essential features that dating websites need in 2019, let me present you with a single solution that offers all of these features.

WPDating is a complete white-label dating website solution that offers affordable packages for individual as well as business needs. Take a look at our pricing here.

Powerful New Features Released by WPDating – April 2019 Update

By | Dating Software, Dating Theme | No Comments
feature-update-april-2019
april-feature-update-2019

As we step into the second quarter of 2019, WPDating has added even more features to keep your dating website up-to-date with the ever-changing online dating industry standards.

Let’s jump right into it!

Save messages as drafts

This feature has been one of the most requested by our clients for good reason and we’re delighted to finally announce that this feature is now live.

Your dating website’s users can now save incomplete messages by simply clicking a ‘save draft’ button and have it intact for later. Hopefully they don’t save that draft about confessing their love for too long.

Dropdown UI added in advance search

This is a must-have feature for dating websites with a huge customer base. Your dating website’s users can use multiple filters to narrow down the results while searching for a specific profile.

Let’s say you’re searching for a married guy called Charles aged 40 who lives in California with a pet dog. You can now find his profile in 10 seconds.

Better user-search mechanism

Yet another improvement related to the search feature, WPDating’s user-search mechanism is now much more responsive. This improvement will help you search for other users by simply entering a few letters and get results based on the closest match.

It can come in really handy when your users have to search for a complex name like “Blaszczykowski”. Enter ‘Blas’ into the search box and you’ll find his profile right away (hopefully there aren’t thousands of other Blaszczykowskis).

Slider-WD plugin removed

After putting quite some time into considering removal of Slider-WD plugin, we have finally decided upon getting rid of it due to two main reasons

  • Removing this plugin helped us optimize the overall size of our plugin
  • DIVI themes is hardly used by any of our clients at this point

Rest assured, you can still get a slider feature built in WPDating plugin.

Farewell, Slider-WD.

General bug fixes

It wouldn’t be an update if we didn’t occasionally squash out some annoying bugs. As always, our QA team helped us track down some minor issues and bugs which have been safely taken care of.

You can expect a better overall experience from our plugin with improvements on some minor unseen aspects as well.

Have any cool features in mind that you’d like us to add? Let us know in the comments!

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